Bethany is an artist and designer known for her playful, expansive interpretations of print.
Her work moves fluidly between large-scale block-printed murals, washi-taped sketches, and hand-printed patterns on paper, fabric or the wall, she often blurs the line between illustration, design, and fine art. Rooted in pattern, texture, and process, her work invites curiosity, joy, and a sense of discovery.
With a BFA earned in 2006, Bethany spent over a decade in the design industry, this foundation sharpened her eye for composition and scale, while a 2017 journey to Jaipur, India, where she studied traditional block printing, reawakened her love for tactile, imperfect, handmade work. That technicolored experience became the catalyst for launching Beenanza in 2018.
Since then, Bethany has collaborated with well-known brands including Cabot Cheese, King Arthur Baking Company, Von Trapp Lodge, Mamava & Foam Brewers, bringing her signature patterns and illustrations into commercial spaces, products, and large-format installations. She is now represented by Tantau Studios, and continues to expand her practice through both commercial collaborations and personal explorations of print. Though trained to strive for perfection, she embraces imperfection as a creative driver—allowing intuition, experimentation, and play to guide each piece.
Whether graphic, washi-taped, or block-printed, Bethany’s work radiates warmth and joy. It’s art that doesn’t take itself too seriously—often leaving viewers smiling, lingering, and wanting to look a little closer.
Through each piece, Bethany creates illustrations and patterns that feel warm, curious, and unmistakably human.
Check out some of her latest work by following her on Instagram @beenanza.design
